{"id":31389,"date":"2021-01-19T13:08:04","date_gmt":"2021-01-19T18:08:04","guid":{"rendered":"https:\/\/centricconsulting.com\/?p=31389"},"modified":"2021-12-15T00:18:57","modified_gmt":"2021-12-15T05:18:57","slug":"the-next-silicon-valley-will-have-no-zip-code","status":"publish","type":"post","link":"https:\/\/centricconsulting.com\/blog\/the-next-silicon-valley-will-have-no-zip-code\/","title":{"rendered":"The Next Silicon Valley Will Have No ZIP Code"},"content":{"rendered":"<h2 style=\"text-align: center;\">In this segment of &#8220;<a href=\"https:\/\/centricconsulting.com\/blog\/office-optional-a-column-by-larry-english\/\">Office Optional with Larry English<\/a>,&#8221; he talks about the future of remote work, startups and the role of the physical office in technology innovation.<\/h2>\n<hr \/>\n<p class=\"intro-text\">As of May 2020, Silicon Valley was <a href=\"https:\/\/www.thebalance.com\/what-is-silicon-valley-3305808#:~:text=Five%20Reasons%20Why%20No%20One%20Can%20Copy%20Silicon%20Valley's%20Success&amp;text=Silicon%20Valley%20is%20the%20U.S.,densest%20concentration%20in%20the%20world.\" target=\"_blank\" rel=\"noopener noreferrer\">home to 2,000 tech companies<\/a> \u2014 the greatest concentration anywhere in the world. Between 2011 and 2019, Silicon Valley startups received <a href=\"https:\/\/news.crunchbase.com\/news\/silicon-valleys-funding-share-shrinks\/\" target=\"_blank\" rel=\"noopener noreferrer\">more than $113 billion<\/a> of funding. Add in an incredible concentration of talent generating and building on innovative ideas plus top tech corporations hungry to gobble up new companies, and it\u2019s been an environment impossible to emulate anywhere else in the world.<\/p>\n<p>But times are changing, and Silicon Valley\u2019s reign as an epicenter of technology innovation is coming to an end. In 2019, startups in the Bay Area saw <a href=\"https:\/\/www.bizjournals.com\/sanjose\/news\/2019\/12\/18\/bay-area-venture-funding-report-crunchbase.html\" target=\"_blank\" rel=\"noopener noreferrer\">a decrease in new funding<\/a>, from $63.6 billion to $45.9 billion, while funding deals outside of Silicon Valley have been <a href=\"https:\/\/www.inc.com\/business-insider\/venture-capital-funding-outside-silicon-valley-pennsylvania-colorado-florida-startups-vcs.html\" target=\"_blank\" rel=\"noopener noreferrer\">slowly increasing<\/a> in recent years.<\/p>\n<p>Pam Springer, an Ohio-based serial entrepreneur, startup advisor and investor, says there are clear signs that the startup ecosystem is becoming more geographically diverse. <strong>\u201cMass attracts mass, and Silicon Valley no longer has a corner on it,\u201d she says. \u201cWhen you start to have success, it causes the ecosystem to become denser, and suddenly, others outside of Silicon Valley are invited to the conversation.\u201d<\/strong><\/p>\n<h2>Startups Will Have No ZIP Code<\/h2>\n<p>Historically speaking, a frenzy of innovation never settles forever on a single location \u2014\u00ad think of <a href=\"https:\/\/www.theatlantic.com\/technology\/archive\/2017\/05\/silicon-valley-big-three\/527838\/\" target=\"_blank\" rel=\"noopener noreferrer\">Detroit<\/a> in the late 1950s, Italy during the Renaissance and ancient Greece as philosophers laid the groundwork for modern democracy. <strong>It takes the right environment to make innovation blossom.<\/strong><\/p>\n<p>Silicon Valley\u2019s environment is no longer ideal, in part because of the massive inflation in the cost of living over the past decade \u2014 the median home price is upward of $1 million, and even a <a href=\"https:\/\/www.mercurynews.com\/2017\/04\/22\/in-costly-bay-area-even-six-figure-salaries-are-considered-low-income\/\" target=\"_blank\" rel=\"noopener noreferrer\">six-figure salary<\/a> isn\u2019t necessarily enough to put you out of the low-income bracket. <strong>People started <a href=\"https:\/\/www.businessinsider.com\/silicon-valley-tech-elite-is-leaving-san-francisco-2018-3\" target=\"_blank\" rel=\"noopener noreferrer\">fleeing the area<\/a> a few years ago in search of more affordable living, a trend that\u2019s only accelerated with the <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2020-05-14\/tech-workers-consider-escaping-silicon-valley-s-sky-high-rents\" target=\"_blank\" rel=\"noopener noreferrer\">massive shift to remote work<\/a> during <a href=\"https:\/\/centricconsulting.com\/covid-19-consulting-services\/\">COVID-19<\/a>.<\/strong><\/p>\n<p>So where\u2019s the next hotspot? Experts have thrown in their vote for a wide range of places: <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2018-07-31\/where-s-the-next-silicon-valley-probably-not-in-the-u-s\" target=\"_blank\" rel=\"noopener noreferrer\">Beijing<\/a>, Shanghai, <a href=\"https:\/\/qz.com\/1764868\/the-next-silicon-valley-is-in-europe\/\" target=\"_blank\" rel=\"noopener noreferrer\">London<\/a>, Paris, Berlin, <a href=\"https:\/\/www.bbc.com\/news\/av\/technology-26075807\" target=\"_blank\" rel=\"noopener noreferrer\">Tel Aviv<\/a>, <a href=\"https:\/\/knowledge.wharton.upenn.edu\/article\/the-next-silicon-valley-why-toronto-is-a-contender\/\" target=\"_blank\" rel=\"noopener noreferrer\">Toronto<\/a> and even <a href=\"https:\/\/www.inc.com\/business-insider\/venture-capital-funding-outside-silicon-valley-pennsylvania-colorado-florida-startups-vcs.html\" target=\"_blank\" rel=\"noopener noreferrer\">Philadelphia<\/a>, to offer a shortlist. Likely, it\u2019s none of those places. In fact, I\u2019d bet the next Silicon Valley is nowhere at all \u2014 it\u2019s in the cloud.<\/p>\n<p>Rich Langdale, managing partner of Midwest-based NCT Ventures and a partner in Silicon Valley venture fund Health2047 Capital, agrees. \u201cThere is a digitalization of everything, which means startups can now be successful outside of a Bay Area ZIP code,\u201d he says.<\/p>\n<p><strong><a href=\"https:\/\/centricconsulting.com\/technology-solutions\/cloud-computing\/\">The cloud<\/a> gives companies several benefits, including the ability to easily scale and build geographically dispersed teams that can develop products virtually.<\/strong> \u201cCompanies founded today that are digital have a significant leg up \u2014 their cost structure is better and they can get the best talent anywhere to build digital solutions,\u201d notes Springer. \u201cThe demographics of customers are also increasingly digital, leading to alignment between customers and the virtual startups solving business problems.\u201d<\/p>\n<h3>When the epicenter of tech innovation becomes the cloud, implications for startups include:<\/h3>\n<ul>\n<li><strong>Success will no longer be dictated by location.<\/strong> Venture capitalists used to demand startups come to Silicon Valley, because that\u2019s where all the supporting infrastructure was located. With services increasingly digitalized, however, startups can get the support they need from anywhere. \u201cIf a Midwest startup wanted to be funded five years ago, they would be asked to move to Silicon Valley, and this is no longer the expectation,\u201d Langdale says. <strong>Increasingly sophisticated collaboration tools have also done away with the need for tech talent to be in the same location, further loosening Silicon Valley\u2019s corner on the innovation market.<\/strong> \u201cThis has put every startup on the same playing field,\u201d Langdale adds.<\/li>\n<li><strong>Most startups will be entirely or partially remote.<\/strong> For many companies, the pandemic proved the efficacy of operating virtually, leading to a <a href=\"https:\/\/www.businessinsider.com\/companies-asking-employees-to-work-from-home-due-to-coronavirus-2020\" target=\"_blank\" rel=\"noopener noreferrer\">drastic rise in the acceptance of a virtual model<\/a>. For startups, the lower costs of running virtually combined with the ability to scout out the best talent anywhere in the world offer significant competitive benefits. Plus, companies are constantly honing remote operations. They\u2019re learning to build flexible structures and scale quickly with little infrastructure investment, evolving into what renowned innovator Peter Diamandis calls \u201c<a href=\"https:\/\/www.amazon.sg\/Exponential-Organizations-organizations-better-cheaper\/dp\/1626814236\" target=\"_blank\" rel=\"noopener noreferrer\">exponential organizations<\/a>,\u201d or companies able to quickly spin up and outsource all functions to anywhere the best people are.<\/li>\n<li><strong>Startups will need to learn to build culture virtually.<\/strong> Moving innovation into a virtual space requires much more than letting teams work from home. Leaders must also figure out how to build cohesive teams and a culture that promotes innovation when everyone is geographically dispersed. \u201cThe key to a great virtual startup is having a strong culture \u2014 it\u2019s the underlying safety net when it comes to excelling virtually,\u201d Springer says. \u201cA lot of people have great ideas, but that doesn\u2019t count if you can\u2019t execute, which is made possible through culture.\u201d<\/li>\n<\/ul>\n<p>Although Silicon Valley is still recognized as the beating heart of tech innovation, the shift is already on its way. Startups that learn to develop technology virtually and build <a href=\"https:\/\/centricconsulting.com\/blog\/seven-tips-for-fostering-a-remote-workplace-culture\/\">strong virtual cultures<\/a> will be better positioned to thrive as the cloud becomes the next innovation hotspot.<\/p>\n<p><em><a href=\"https:\/\/www.forbes.com\/sites\/larryenglish\/2020\/11\/24\/the-next-silicon-valley-will-have-no-zip-code\/\" target=\"_blank\" rel=\"noopener noreferrer\">This post originally appeared on Forbes.com.<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this segment of &#8220;Office Optional with Larry English,&#8221; he talks about the future of remote work, start-ups and the role of the physical office.<\/p>\n","protected":false},"author":41,"featured_media":31391,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_oasis_is_in_workflow":0,"_oasis_original":0,"_oasis_task_priority":"","_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[1],"tags":[20871],"coauthors":[15095],"class_list":["post-31389","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-office-optional","resource-categories-blogs","orbitmedia_post_topic-hybrid-remote-workplaces","orbitmedia_post_topic-office-optional"],"acf":[],"publishpress_future_action":{"enabled":false,"date":"2025-03-27 03:00:02","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category"},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/posts\/31389"}],"collection":[{"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/users\/41"}],"replies":[{"embeddable":true,"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/comments?post=31389"}],"version-history":[{"count":0,"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/posts\/31389\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/media\/31391"}],"wp:attachment":[{"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/media?parent=31389"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/categories?post=31389"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/tags?post=31389"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/centricconsulting.com\/wp-json\/wp\/v2\/coauthors?post=31389"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}